Creators

TikTok paid out USD 82M.

ReelShort wrote a syllabus. Vertical just grew up.

The format now has a course code, and a platform's lead writer grading the work

Hollywood is shrinking. Its stages went vertical.

Microdrama is the only line still growing in a contracting Hollywood

An Oscar nominee went vertical. The union came with him.

Hollywood talent keeps arriving, and this time the paperwork arrived too

Disney opened its vault. TikTok creators walk in.

Opt-in creators get licensed Disney IP and a feed on both TikTok and Disney+

YouTube raised the pay bar. Vertical has other doors.

The path to your first YouTube payout just got twice as steep

TikTok trained the audience. Vertical drama cashed in.

The hooks and cliffhangers you love were built on the feed, not the TV

YouTube's hottest drama lane is vertical. And free.

The open, no-greenlight path just became the fastest-growing lane in all of drama

Comcast is casting creators. The prize is six figures.

Comcast built its own vertical reality show

Fallon got there first. His microdrama shot in a day.

The Tonight Show quietly became the first late-night franchise to actually ship a microdrama

The format got a red carpet. Actors, take a bow

Vertical drama now has its own convention and its own awards night

A third of the audience is now men. Romance's grip just slipped

A new My Drama and Owl & Co report says the format's viewers are younger, more male, and watching in bed

The Daily Show is making a microdrama. Vertical hit late night

The sharpest room in comedy just picked up the phone

Hollywood is recruiting off your phone. The swipe pays now

A star built on ninety-second dramas just landed a role in a Ryan Murphy series

Vigloo opened its AI pipeline. More people can build now

The pipeline that made AI microdramas cheap just opened to anyone who wants to try

Douyin put $210M behind live actors. Sets get busy

The world's biggest short-video platform just made human-made drama the better-paid option

Uber Eats joined a murder mystery. Vertical grew up

A marquee studio built a scripted whodunit around a delivery app

A new streamer is buying indie vertical. The shelf just grew

A new streamer launched to buy and distribute independent vertical work

Short drama's growth went vertical. Marketers want in

The numbers behind short drama's takeover, and the people betting on what comes next

MuVpix put Shakespeare on two screens. Vertical's reach widened

The week a 400-year-old love story got cut for both your phone and your TV

StoReel turned a script into a studio. Vertical's barrier just dropped

An upload-a-script production studio just opened to solo creators

CandyJar's parent built an all-AI action app. The cost math shifted

A separate, fully AI-built action app puts vertical's economics on the table

A casting app for vertical just landed. Actors, your move

The format that runs on speed finally has a swipe-to-match casting tool of its own

China is scrubbing micro-dramas. The bar just went up

China's new two-month sweep is reshaping what the format's biggest market will make

TikTok took microdrama to Sundance. Writers, get in

TikTok and Sundance are training the next vertical writers, and the door is open through July 1